Hi, my name is Steph and i'm a final year Leisure, Events and Cultural Management student at the University of Ulster. I would really appreciate ideas from the Events industry on my research paper, all comments will be referenced and would be much appreciated!
The working title is: Innovative methods of Event Marketing and Promotion.
The objectives are:
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Looking at the increase of social networking sites in the promotion of events.
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Can any new methods of event promotion reduce marketing budgets and still have value for money.
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Do 'traditional' methods ie, newspapers, radio and TV still give value for money.
Also any additional information that could be relevant would be greatly appreciated,
Steph
